Noel Edmonds has so far exchanged words with Holly Willoughby and John Barrowman – and had an alleged off camera bust-up with Rita Simons – but the telly star got a ticking off from Nick Knowles in the latest edition of I'm A Celebrity.
Tensions ran high between the two men as they bickered over camp chores.
Watching Noel boiling water for the campmates' bottles, elected camp leader Nick instructed him to be careful taking the lid off the big pot.
"You get cr * p on the underside and it makes the water taste sh * t," he swiped.
Noel showed that he had developed his own technique which involved flipping the lid over with his foot ensuring no jungle debris ended up in the pot.
Nick then told him to decant the pot of water while it was still boiling but Noel explained that he preferred to cool it first.
"Nick's doing a great job reminds us of the regulations, delegating very well, making the right decisions, all the hallmarks of a great leader," said Noel.
Checking the rules with Nick, Noel asked if they had to keep three people around the fire at all times.
"So I can not go and get some more water?" Asked the Deal or No Deal host.
"No, I'm equally as unexcited about the rules as you are Noel," said Nick as he lounded back in the sunshine.
A while later Nick was taking a dip in the pool talking to Harry when he saw Noel wandering past having left the fire.
"Has anyone gone up, are there three people up there," he quizzed.
"Yes, we've got three up there," answered Noel a little sheepishly. "Who is up there then, Malique and Emily? That's not three. "Replied Nick. "I'm not giving you a hard time because I want to give you a hard time."
Noel hesitated for a moment then said: "So now there's a decision, do I finish getting the water and get a b * ll * cking or do I go straight back to camp."
Nick insisted it was not a b * ll * cking as Noel headed back to camp muttering: "God forbid I get an endorsement on my celebrity license."
Nick then turned to Harry and said, "He does not like the rules at all."
In the Bush Telegraph Harry said: "Nick's a stickler for the rules and we have to do as we are told."